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Recent Press Releases

Smearcase's Innovative Frozen Cottage Cheese Disrupts the Indulgence Aisle, Wins $100,000 Grand Prize at the 2025 Real California Milk Excelerator Final Pitch Event

December 2025

Tracy, Calif. – December 15, 2025 – The California Milk Advisory Board (CMAB) recently announced

Smearcase as the grand prize winner at the 7th Real California Milk (RCM) Excelerator product innovation competition. The award was presented during the 2025 RCM Excelerator live pitch event on December 11th in Napa, Calif., where four new finalists were also selected to compete for the 2026 grand prize.

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California Milk Advisory Board Announces Recent Organizational Promotions

December 2025

Tracy, Calif. – December 8, 2025 – The California Milk Advisory Board (CMAB) recently announced a series of strategic promotions that recognize the contributions of four accomplished individuals who have played vital roles in advancing CMAB’s mission to support California’s dairy families by increasing demand for dairy products made with Real California Milk.
 

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Gift the Joy of California Dairy This Holiday Season

December 2025

Easy Holiday Gifting in Three Steps: Select, Click, and Share the Real California Goodness
 

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California Milk Advisory Board Headquarters

2156 W. Grant Line Road, Suite 100
Tracy, CA 95377
Direct: (209) 883-6455
Fax: (209) 690-8280
Email: AskRealCaliforniaMilk@cmab.net

The CMAB provides to the media information and statistics on California's dairy industry and California dairy products.

For information about California dairy products, contact:

Rayanne Zackery
Ketchum, for the California Milk Advisory Board
Phone: 415-984-6162
Email: rayanne.zackery@ketchum.com